It’s 2015 and it’s clear that email marketing still works. In fact, in 2014, email marketing was ranked the best marketing channel for return on investment (https://econsultancy.com/reports/email-census).
Unfortunately to many businesses, email marketing still looks like this:
- Collect emails, usually from a blog.
- Send newsletters with new blog posts.
- Hope that newsletter subscribers become customers.
But this is just the tip of the email marketing iceberg.
To get bigger returns from your email marketing, you need to take things to the next level. So we’ve put together a list of seven tools to help you get more from your email marketing campaigns.
- Autosend – Wouldn’t it be great if you could read your customers’ minds to find out what they want? Unfortunately you can’t, but Autosend comes pretty close. Autosend helps you send automated emails and SMS messages to your customers based on what they do (or don’t do) on your website. For instance, anytime a customer doesn’t complete a purchase or looks at your FAQ page longer than the average customer, Autosend tracks this and sends a personalized email or text message to help before they ask.
Continue reading 7 Tools to Help You Take Your Email Marketing to The Next Level