Leveraged correctly, PR can work wonders for your company. In this episode, Aaron and I show you proven relationship-building tactics that will get your brand the right type of press.
- 2:15: Why email pitches do not work, and what you should be doing instead.
- 4:15: The importance of building relationships with influencers and top movers and shakers, as well as tips on how to do that.
- 7:40: How to find and get in contact with important people in your industry.
- 9:30: How to start a conversation with those influencers via social media.
- 16:30: Some ideas for creating a quality website that will boost your credibility.
Sujan Patel Entrepreneur & Digital Marketing Strategist
I build and grow SaaS companies.
“When it comes to marketing, Sujan is the best. I’ve never met someone with such creative tactics and deep domain knowledge not just in one channel, but in every flavor of marketing. From content, to scrappy guerrilla tactics, to PR, Sujan always blows my mind with what he comes up with.”
RYAN FARLEY Co-Founder of Lawn Starter
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