Look inside the heads of great marketers like Seth Godin and Steve Jobs and you’ll be surprised by the number of skills that these guys and gals have that might not necessarily be tied to marketing. You’ll see things like interviewing skills, giving good feedback, and even kissing butt. But you’ll also see things you’d expect like storytelling, a drive for result, and a focus on the sales funnel.
And after nearly a decade working in the SEO industry in various capacities, I’ve absolutely found this to be true. Whether as the founder of Single Grain or in my full-time positions with companies like Oversee.net, I’ve seen first-hand that when I focus on meeting my customers’ needs, I ultimately wind up more successful than when I put my own personal gain first. Continue reading 50 Skills Every Marketer Should Have